Top 5 Fashion Games in Sweden Q3 2022: Unified Platform Performance

In the third quarter of 2022, the top 5 fashion games in Sweden on a unified platform showcased varying trends in weekly downloads, revenue, and active users. Here’s a closer look at their performance:

Makeup Kit - Color Mixing by Crazy Labs saw a significant rise in weekly downloads, starting from just 3 in mid-July and peaking at around 9K in mid-August. The game also enjoyed a consistent increase in weekly active users, reaching approximately 11.4K in mid-August and maintaining a steady level around 8.2K by the end of September.

Everskies: Avatar Dress up from PocketzWorld Inc. had fluctuating weekly downloads with a peak of about 7.4K in late July. The game’s weekly revenue saw a minor peak of $349 in early August. Active users showed a strong surge, reaching around 10.2K in early August before gradually declining to approximately 3.4K by the end of September.

Makeup Artist: Makeup Games by Beauty salon Studio maintained a steady weekly revenue, averaging around $900, with a slight peak of $1.1K in late July. Downloads demonstrated a declining trend, starting from roughly 4.2K in late June and tapering off to about 1.5K by the end of September. Active users followed a similar downward trajectory, starting at around 9.3K in late June and ending at approximately 5.2K in late September.

Hair Tattoo: Barber Shop Game by AI Games FZ experienced a few spikes in weekly downloads, notably around 5.3K in mid-July and 4.1K in early August. Active users also saw occasional increases, with a peak of about 5.8K in early August, before stabilizing around 3.6K towards the end of September.

Dream Wedding! by MagicLab showed a consistent decline in weekly downloads, starting from roughly 3K in early July and dropping to around 574 by late September. Active users peaked at around 8.5K in mid-July but gradually decreased to approximately 4K by the end of the quarter.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower's platform.